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“Gambling should be taught as entertainment rather than a way to make money,” Morolong said.

Botswana’s regulated betting market has expanded quickly following the Gambling Authority’s 2023 process to license bookmaker and totalisator operators, including online betting subject to regulatory approval.

In January 2024, before locally licensed online operators were active, the Authority said it had recorded about 510,000 monthly cases of Botswanans participating in illegal online gambling.

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“ARGN was created because problem gambling is becoming a bigger issue across Africa and most responsible gambling efforts still happen within individual countries,” Akolade tells iGB. “While many organisations are doing great work, there has been limited opportunity to learn from each other, share research, or work together on common challenges.

“We felt there was a gap for a continent-wide network that could connect organisations, encourage collaboration, and help build a stronger collective voice on player protection. ARGN is not here to replace national organisations or regulators. Its purpose is to support and strengthen the work already being done by bringing people and organisations together.”

But while the ARGN intends to enhance collaboration between stakeholders across the continent, Akolade asserts the aim is to promote “common principles rather than identical regulations”.

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The “too easy to get a licence” argument doesn’t necessarily hold up to scrutiny, to be fair. Andrew Bentley, co-founder and CEO of regulatory technology startup LiSense, is one who rejects the suggestion.

“There are significant checks on individuals and businesses before a licence is granted,” he says. “The UK Gambling Commission has set out what it expects. If you want a licence in the UK, you need to meet those expectations.”

Bentley believes regulated operators are genuinely trying to do the right thing but says some mistakes could be mitigated through better automation and continuous monitoring. Enforcement statements also provide lessons that businesses should use to test their own exposure.