Speakeasy Boost

What is Speakeasy Boost?

As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.

With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.

Barrett also describes how MEGA can “make a player feel connected within the software ecosystem and the brands” Soft2Bet operate with.

What is Speakeasy Boost?

Joey Feazel, head of football at Caesars Sportsbook, told Casino.org that favorites, Overs, and anytime touchdown scorers combined to create a bettor-friendly trifecta. Bettors only faced major resistance when the Los Angeles Chargers were upset by the Arizona Cardinals.

However, LSR noted that traditional game outcomes are no longer reliable indicators of bookmaker profitability, largely due to the rapid growth of same-game parlays and player props.

In the Las Vegas-based Circa Survivor contest, which drew over 25,000 entries entering Week 1, more than 8,000 entries were eliminated in the opening slate—most knocked out when the 8.5-point favorite Chargers fell to the Cardinals. That upset served as a proxy for the wider market, ruining countess parlay tickets across major sportsbooks.

What is Speakeasy Boost?

The LVCVA launched the “Vegas 5-Day Sale” last year in response to growing public sentiment that Las Vegas no longer provided value and that resorts were focused on nickel-and-diming customers. Many on social media criticized the tourism agency’s efforts as “too little, too late.”

The LVCVA, however, seemingly found the campaign successful, returning the five-day sales event this year.

Vegas is where travelers come to trade the expected for the unforgettable. The ‘Vegas 5-Day Sale’ gives visitors even more reasons to book the trip they have been talking about, whether that means checking into an iconic resort, seeing a favorite artist live, celebrating a milestone, or simply making a little room for spontaneity,” said Kate Wik, chief marketing officer at the LVCVA.